I possessori di device LG e gli estimatori della rinnovata interfaccia grafica che contraddistingue il flagship LG G3 saranno felici di apprendere che l’azienda ha preso la decisione di estendere la LG UX a tutti i suoi più recenti device, indipendentemente dalla fascia a cui appartengono.

Gli smartphone e tablet di LG Electronics avranno dunque un’interfaccia utente completamente nuova, nonostante non tutte le caratteristiche della UX di LG G3 possano – per motivi legati all’hardware – essere trasferite all’intera gamma dei device.

Le novità riguarderanno ad esempio la fotocamera, la cui app mostrerà sul display solamente le funzioni più utilizzate, e la Smart Keyboard, in grado di ridurre gli errori di battitura fino al 75%.

Così riporta il comunicato stampa pubblicato da LG: “Dagli entry-level ai prodotti premium, LG è al lavoro per offrire una user experience (UX) coerente ed uniforme in tutta la sua gamma di prodotti del settore mobile. In questa direzione, LG Electronics (LG) inizierà a standardizzare le funzionalità della sua UX proprietaria, introdotta per prima sul LG G3, in tutti gli smartphone e tablet entry- e mid-level lanciati nella seconda metà dell’anno”.


Viene riportato qui sotto l’intero comunicato stampa di LG Electronics in lingua inglese.


Simplified Camera and Updated Smart Keyboard to Enhance LG’s Mobile Product Lineup

SEOUL, Aug. 19, 2014 ― From entry-level to premium, LG has been actively working to provide a consistent and uniform user experience (UX) across its entire mobile product lineup. Toward that end, LG Electronics (LG) will begin standardizing its proprietary UX features, first introduced in the new LG G3, across most of the company’s mid- to entry-level smartphones and tablets launched in the second half of this year.

Since its worldwide unveiling in May, the LG G3’s UX features have been positively received by both customers and industry experts with many bestowing high praise for its user-friendly enhancements. The 2014 Red Dot Communication Design Award judges also applauded the LG G3, with a total of three “Best of the Best” awards for its intuitive UX features.

“With the basic principles of the G3’s UX features rooted in making complex technologies simple and convenient, our goal was to provide consumers with a user experience they genuinely need and want,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “Standardizing these features across our entry- and mid-tier mobile products is just a natural extension of our desire to make every LG device feel premium and unique.”

A simplified camera displaying only the most frequently used menus is one of the UX features that will be standardized across mid- and entry-level LG smartphones. One of the key camera features is Touch & Shoot, which helps capture special moments quickly and intuitively by letting users tap anywhere on the display to focus and trigger the shutter in one single step, eliminating a time-consuming two-step process. Gesture Shot makes taking selfies simple and fun. Opening and closing one’s hand in front of the lens starts a three-second countdown before triggering the shutter for brilliant, blur-free selfies. Clean View offers a full, clutter-free preview interface by removing all camera menu icons from the screen.

Another UX feature to be standardized is Smart Keyboard, which reduces input error by up to 75 percent by tracking and analyzing typing habits and intuitively “knowing” what words the user intended to type. The keyboard can be re-sized to better fit the user’s hands and thumbs. Suggested words, which appear above the keyboard, can be entered with just an upward flick of the thumb. Individual keys can be customized with frequently used symbols for even faster input. Long-pressing the space bar and sliding the thumb or finger left and right repositions the cursor for faster editing."